THE FLYER’S COLLECTION

Nobody likes flying during the holidays – especially when you're not with jetBlue. So during the holiday season, we launched The Flyer's Collection, a high-end line of real (fake) products that make flying the other airlines a bit more jetBlue-ish. We launched the campaign on FB, distributed catalogs in town cars headed to airports, and opened a pop-up store in the Meatpacking District.

A SAMPLING OF OUR PRODUCTS

MORE IDEAS WE RAN OUT OF TIME TO PRODUCE